Here’s a shocking headline – girls as young as 3-years-old are being programmed to only care about their looks!

Psychologists warn that girls today are being bombarded by movies, TV shows, and even toys - that promote the message that being sexy and beautiful is the primary goal in life.  And that’s an extremely damaging message.

Peggy Orenstein is the author of “Cinderella Ate My Daughter” and she says our little girls are becoming sexualized at a very early age. And it usually starts with something harmless sounding, like Disney princesses.

Now you may think – what’s so sexy about Cinderella? Well, Orenstein makes a great point: That sexy is not the same thing as sexualized. Sexualization is not only imposing sexuality on children before they're ready – like with push-up bras for 10-year-olds - but it’s also about valuing a girl for her appearance above all else. Orenstein says that a common theme with princesses, like Cinderella, who are valued solely for their beauty – and their life goal is to be rescued by a handsome prince.

And just like marijuana is a gateway drug to harder drugs like heroin and cocaine things like princess movies, toddler high heels, and scantily-dressed dolls are a gateway to sexualization!

Another example? The trend of moms treating toddlers to manicures. Because when you do that, it’s wiring a 3-year-old to equate their appearance with family bonding. And it’s reinforcing the idea that their appearance is what’s most important. Instead of qualities like intelligence, curiosity or kindness.

So, how can you protect your daughter? Praise her for her accomplishments and character – not her appearance.