Do you hate it when someone tells you the ending of a book before you’re read it... or tweets the cool twist in the movie you’re about to see?
Before you blow your stack, listen to this: A new study suggests that we actually enjoy spoiled stories better
than those that haven’t
been spoiled. Researchers at the University of California, San Diego had volunteers read several short stories that were either mysteries, or had an ironic twist at the end. Half of the stories had spoilers up front, and the other half were left as is. The result: Study subjects significantly
preferred the spoiled
versions of the stories.
Why? The researchers believe that when readers know what’s going to happen, they feel like they’re “in” on it. And they can see the clues unfold before their eyes……and enjoy anticipating what comes next.