You may never need to update your résumé again! Why? Because an increasing number of hiring mangers are looking for job candidates on social media websites, like LinkedIn and Twitter. And ignoring the résumés in their inbox. In fact, they often contact people who aren’t even looking for a job, all because they’ve got a solid online presence.
Hiring managers say they like Twitter and LinkedIn, because it gives them more control over the hiring process. After all, if they post a job on their company website, or a job search site, they may get hundreds of résumés, a lot of them from people who aren’t qualified, and are just shooting in the dark. But when they search for people with specific qualifications, they already know that whomever they contact is a good fit.
Hiring managers also point out that social networks provide a much broader picture of a person’s professional background than you’d find on a traditional résumé. It’s the difference between a list of career bullet points, and a full-blown look at someone’s work history and personality. For example, LinkedIn shows your career path and what your former colleagues, bosses and partners think of you.And Twitter gives employers a good sense of your personality, because anything you Tweet is public and searchable.
But know this: when companies look at your Facebook profile, they’re mainly looking for red flags – and reasons not to hire you.
Those are all solid reasons why it’s important to keep your social media footprint updated and relevant. That means, keep your LinkedIn profile current. Regularly comment on articles in your particular field, and consider creating your own blog about your industry, with links to articles and interesting commentary.