Wristwatches Are Becoming Popular Again

Would you believe that the wristwatch is making a comeback? Despite the fact that every cell phone, computer, and iPad displays the time, watches are selling like hotcakes. As recently as five years ago, the wristwatch seemed doomed to extinction - following VHS tapes, Walkman music players and pocket calculators. However, today, men in their 20s and 30s are wearing their grandfather’s watch. Or buying the most unique watch they can find, because having a smartphone no longer makes them unique. Women in their 20s are wearing watches as fashion statements. The Swatch is even making a comeback! Remember those trendy watches from the 90s? Even though a younger generation has embraced the wristwatch – they’re not using it to tell time. They’ll still pull out their cell phone for that, because cell phones are always accurate, and because most of them consider a watch jewelry, not a timepiece.

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