When it’s time for a job search, wouldn’t it be nice if hiring managers came looking for you? It happens more often than you think. In fact, companies are always in the market for people who are experts in their fields. So, here’s how to showcase your talents, and get on the hiring radar:

  • First: Become social media savvy. Twitter is often overlooked as a way to demonstrate knowledge on serious subjects. You can start by passing on, or retweeting, articles from established people in your field. Just be sure to credit the original sources, and show your knowledge by responding to people who have comments or questions.

  • The next way to get on the work-search radar: Write a blog. Blogging is a great way to showcase your knowledge, but you have to be consistent. To be taken seriously, you need to show that you’re keeping up with the news and changes in your field. So, post at least two articles or comments a week, and do your best to write pieces that help other people solve problems. The more useful your tips are, the more people will read what you have to say.

  • And finally: Accept speaking engagements. Chris Schepp is coauthor of How to Find a Job on LinkedIn, Facebook, and Twitter. He says that a lot of people forget to include their speaking expertise on their social media pages. But that’s the place organizers of trade association meetings, industry conferences, and conventions look first. Bottom line: Speaking gigs not only add clout to your résumé, they’re also a great way to network.